Positioning

Do you consider yourself a consultant or freelancer? If you’re seasoned in either, it’s time to increase your value to clients–and of course, get paid more. Learn the difference between Freelancer and Consultant, and how each can grow their business.

We all set out to master something, especially in freelancing and in business. But are you missing the mark? Are you not standing out? Learn this simple but powerful understanding of mastery that may give you the edge you’re looking.

Whether you’ve realized it or not, you’ve already positioned yourself in some way. There’s a science and an art behind positioning. If you create the perfect balance between the two, your clients will think of you as pure awesomeness.

If you don’t have a persona, your business isn’t as focused as it could be. You’ll keep scrambling and spending way too much time on decisions that should be easy. Learn about 5 elements that make up an effective persona.

If you’re not niching, you’re doing business wrong. Learn how to find a solid niche and state it in a single sentence with 3 questions.

Do you have extremely busy days with little to show for them? Have you had so much to do that you spend way too much time trying to decide which task to tackle first? You may have fooled yourself into thinking you lack productivity skills but your business’ lack of focus might be the problem.

If you’re smart enough to understand suits, you’re smart enough to make more money with your creative hustling.

People use “Consultant” and “Freelancer” interchangeably. They’re not the same, though. Learn the difference between the two along with what can make you an even more powerful creative hustler.